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“Making a profit
is one goal of a management company; understanding and fulfilling
the Owner’s long term objectives for his/her asset is another;
understanding and providing a good working environment for employees
is yet another. Meeting all of these expectations is a sign of a good
management company. Exceeding them – is what Oak Hotels
is all about.” |
Ronald W.
Thompson, NUCO Investments, Inc. |
The measure of a hotel management
company's success is their ability to achieve realistic bottom-line
profits in direct correlation to a hotel's assessed market value.
Oak's goal for all of its hotels is to attain consistent,
appropriate bottom-line growth. We achieve mutually agreed
results through our comprehensive management services, concentrating
on maximizing cash flow, profitability enhancement and in
maintaining the asset. Oak's organizational structure, the
strength of our management team and our cutting-edge proprietary
software have enabled the Company to maintain a history of
consistent market-leading revenue results, as well as profit
margins.
The key to our impressive history of operating results lies in
Oak's focus on the basics -- generating increased revenues and
ensuring stringent expense controls while maintaining the overall
asset.
Operations Profile Oak's
personnel and organizational structure are the key ingredients to
the Company's ongoing success. The Company utilizes a
decentralized management structure. With an established
organizational infrastructure, we provide property-level management
with autonomy and with the appropriate accountability, to react to
all of the opportunities that may arise within each hotel's
marketplace.
Every hotel has a seasoned Operations and Sales Executive.
Integral to veteran leadership and oversight of each hotel and local
property-level management, these executives work hard at achievement
of their budgeted goals.
These seasoned industry veterans are intimate with their
respective marketplaces, verify that standards and guidelines are
maintained, and ensure that the goals for the hotel are met.
The Company currently has three regional offices located
strategically around the country. The corporate executives of
the Company provide the focus, direction, expertise, support and
tools for efficient hotel management.
Profit Maximization
Oak has developed industry-leading, proprietary software to facilitate strong rooms division
yield management and detailed expense control. Programmed into our
software are appropriate "checks and balances," which ensure
that optimum results are always achieved.
One of the keystones of Oak's successful revenue-generating focus
is our aggressive sales and marketing strategies and
techniques. Oak believes that "nothing happens in the
hotel business until a room is sold." Oak's sales and
marketing team searches well beyond the standard hotel sales
strategies and also draws upon effective and proven advertising
programs.
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